Arice wants to recast personal experiences and perceptions, which come to life thanks to 3D graphics. By arousing emotions, evoking forgotten memories, or galvanizing visions to freely interpret; Arice lets the viewers wander into alternative worlds *through his eyes*. 

For his work he rejects any kind of label. Computer graphics are just a medium, for a wider purpose: streaming visions able to astonish and leave an emotional imprint.

His unique visual approach particularly in his work on fashion imagery and film has earned him notable commissions from Italian Vogue and ETRO and many key award wins including the 2017 Irish Design Awards Grand Prix and best CGI Short Film, Best Italian Fashion Film – Milan 2017, Best Experimental Film and best/Gold VFX – Berlin Fashion Festival 2017, Best VFX – San Diego La Jolla 2017. In the 2019 Arice created a fashion film called Remember Pinocchio for the Italian fashion house ETRO and he directed the film Offset for the biggest design Festival in Ireland Offset Dublin. In the 2020 he collaborated with SKrillex, a famous dj and producer for his new song Midnight Hour (Fout Tet Remix).