With an academic background in Fashion Marketing and Creative Writing, Lauren Shirreffs started her career freelance writing for various publications, and hosting a popular column with an impressive monthly readership.
Following which, Lauren Shirreffs collaborated and consulted with various brands and local agencies on strategic content development, corporate branding, social media and digital marketing development.
In 2013, Lauren Shirreffs launched 2Social, Toronto’s celebrated creative agency, focusing specialty services in social media, digital marketing, and brand development.
In a short time, 2Social housed an impressive roster of clients and has grown into the premier digital marketing agency it is today, with HQ in Toronto, and offices in Los Angeles.
Lauren Shirreffs’ expertise lies in entrepreneurship, as well as, the design and deployment of large-scale social media and content strategies, business growth, and client relations.